Ethics

Business ethics are essential to building a healthy work environment, fostering trust between employees and managers, and consolidating the company’s reputation in the market. A company that adopts ethical principles not only complies with current regulations, but also demonstrates social responsibility, contributing to the well-being of the community and sustainability. Furthermore, ethical behavior reduces the risk of scandals, fraud, and litigation, improving the long-term stability of the organization. Finally, consumers and investors are increasingly attentive to the values ​​of the companies they interact with, rewarding those that operate with transparency, fairness, and integrity. Today’s employees are increasingly interested in business ethics and seek work environments that reflect values ​​such as respect, trust, empathy, and awareness. This change is profoundly influencing employer branding, as companies that do not demonstrate a concrete commitment in these areas risk losing attractiveness in the eyes of the most qualified talents. Ethical culture is no longer just a reputational factor, but a key factor in retention: workers want to feel part of an organization that values ​​their well-being and contribution, reducing turnover and increasing motivation. Companies that invest in ethics and social responsibility not only attract the best talent, but also create a more productive and innovative work environment, with lasting benefits for the business.

Values

In the best organizations, employees feel part of a larger project. A project that, in addition to the company, includes their own personal dimension, and that of the external environment. The best organizations are founded on solid ethics and values, and are led with awareness, intelligence, and empathy. In them, the talent and competitiveness of employees are a means to foster growth in a healthy and robust way. In these companies, employees believe in the abilities and values ​​of the people they work for, and are convinced that their work, trust, and respect for colleagues are important to contribute to creating a better environment.
In these companies, employee engagement is significantly higher, as are the levels of productivity that are measured.
Employee engagement is based on four fundamental values:

Awareness
Being part of an organization that places ethics at the center of its operations generates a sense of well-being that is reflected both inside and outside the company, helping to make the world a better place. The awareness that the work experience is not only a professional opportunity, but also a path of training and personal growth, strengthens the sense of belonging and motivation. Knowing that the company actively promotes work ethics creates a more serene environment, where empathy, collaboration and solidarity between colleagues become the pillars of a positive corporate culture. Furthermore, recognizing that everyone does their best fosters mutual trust and team cohesion, essential elements for a harmonious and productive working environment.

Respect
Respect in the workplace is a fundamental value that fosters a positive, productive and inclusive corporate climate. When employees feel respected, motivation, collaboration and a sense of belonging increase, while reducing conflict and turnover. Respect is manifested through the valorization of diversity, active listening, transparency in communication and recognition of the contribution of each individual. Furthermore, a respectful work environment promotes equity and well-being, creating the ideal conditions for innovation and sustainable growth of the company. Respect is a mutual value, and must be carried forward at all levels and by all figures who are part of the organization.

Trust
Trust is an essential pillar in the workplace, as it fosters strong relationships, effective collaboration and a positive corporate climate. When employees trust their leaders and colleagues, they feel more motivated, confident and inclined to express ideas and take initiatives. Trust is built through transparency, consistency between words and actions, respect for commitments and open communication. Furthermore, a work environment based on trust reduces stress, improves productivity and stimulates innovation, contributing to the sustainable growth of the organization and the well-being of its people.

Empathy
Empathy in the workplace is a fundamental value that fosters mutual understanding, collaboration and a positive corporate climate. Being empathetic means knowing how to actively listen, recognize the emotions and needs of others and respond with respect and sensitivity. Empathetic leadership strengthens trust and a sense of belonging, improving communication and conflict resolution. Furthermore, promoting empathy helps create more cohesive teams, reduces work stress and increases employee satisfaction and well-being, thus contributing to greater productivity and the sustainable growth of the company. Without empathy there can be no collaboration, spirit of sacrifice, and flexibility in solving problems together.

Smarter People For A Better World elevates employee engagement through Organizational Ethics and Decision-Making Assistance, in order to make your company more productive and competitive.

Method

The work phases include:

1. Data collection and reporting (Employee Survey)
   Through our ethical and climate survey, we collect employee opinions and their level of well-being in the working environment.
   The survey is online via our platform, and is completely anonymized. The data collected is analyzed and a specific report is produced for the company.
2. Certification
   If the data collected from the survey reaches optimal values ​​according to our criteria adopted for the certification, we proceed to award the Smarter People For A Better World certification.
3. Employer Branding
   We offer consultancy to develop Employer Branding, also in relation to the Certification obtained.
4. Decision-Making Assistance
   Decision Assistance is an innovative wellbeing service for workers. It helps to optimize the level of wellbeing of people in the workplace.
5. Organizational Ethics Consulting
   We offer specific consultancy for corporate ethics, through best practices, development of codes of ethics and corporate policies, coaching and management training.

The Smarter People For A Better World Certification is at the heart of the process of optimizing corporate ethics and employee wellbeing.

How it works

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